Campaña para impulsar la diversidad de modelos

Instagram se unió al proyecto #runwayforall (pasarela para todos), una campaña que promueve la importancia de la diversidad y la tolerancia en el mundo de la moda.

Con ese objetivo, en el transcurso de esta semana, Instagram contó y mostró las historias de cinco modelos que tienen alguna peculiaridad y que debieron que enfrentarse a numerosas adversidades, según La Vanguardia.

Entre esos ejemplos de lucha se encuentran Shaun Ross, un modelo masculino albino gay; Mama Cax, una modelo de Haití que perdió una pierna cuando tenía 18 años; y Clementine Desseaux, una modelo francesa cuyo cuerpo no se ajusta a los cánones marcados por la industria.

"Nuestro objetivo es dar a conocer algunos de los modelos más valientes de Instagram que están construyendo su propio público y contando sus propias historias", explicó la directora de moda y arte de Instagram, Kristen Joy Watts.

“#RunwayForAll is a world where everyone is treated the same,” says Shaun Ross (@shaundross). When he started modeling nearly a decade ago, Shaun was the only male model of color with albinism. “I remember when I first entered the industry all I saw were models that looked the same,” he says. “Now here we are almost 10 years later, and I see the choice I’ve made has helped the industry to see beauty in many ways, such as casting models and rising icons like @winnieharlow, @jilly_peppa and more to help lead the fight with me to diversity.” When he started, Shaun was one of a few openly gay models in the industry. “Agents always told male models to be masculine, but that was never the case for me. I never wanted to hide my sexuality,” he says. “I’d rather be myself.” Photo by @shaundross

Una foto publicada por Instagram (@instagram) el 31 de May de 2016 a la(s) 8:02 PDT

“#RunwayForAll means any teenager feels represented when they open a magazine or watch a fashion show,” says Mama Cax (@caxmee). Mama grew up in Haiti, lives in New York City and never aspired to be a model — “not only because there were very few dark models on magazine covers but also because I grew up with very little knowledge of the fashion industry,” she says. “Eight years ago, after getting my leg amputated, the idea of being a model was even more far-fetched.” Today, Mama is modeling and doing other things that she was told there was no audience for, like sharing tips for traveling as a black female amputee. “The majority of humans do not look like the mainstream idea of beauty,” she says. “One of the greatest barriers is not belonging. Through modeling I hope to show that beauty does not always wear a size zero and beauty does not always walk on two limbs.” Every day this week, we’ll be sharing the story of a model who is redefining industry standards and making sure there’s room on the #RunwayForAll. Photo of @caxmee by @simonhuemaen

Una foto publicada por Instagram (@instagram) el 30 de May de 2016 a la(s) 8:00 PDT

“#RunwayforAll is not so much about what we look like anymore but more about what we represent,” says Clémentine Desseaux (@bonjourclem), who grew up in France. “I was always way bigger and taller than everyone when I was growing up, and I had those freckles,” she says. “When I saw the first plus models out there, I started thinking about trying it out. At that point I had no idea it would take me to where I am now.” Three years ago, Clementine moved to New York with $2,000 to her name and never looked back. “My size and look were in the way of me feeling invincible when I was young,” she says. “I hope I was the last generation of women to think like that. Role model is the new top model.” Every day this week, we’ll be sharing the story of a model who is redefining industry standards and making sure there’s room on the #RunwayForAll. Photo of @bonjourclem by @emmaandhercamera

Una foto publicada por Instagram (@instagram) el 1 de Jun de 2016 a la(s) 1:59 PDT